Industry Group Engagement Lead - TikTok Shop

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.


Why Join Us

Creation is the core of TikTok's purpose. Our platform is built to help imagination thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve. Join us.


About the Team

E-commerce's Governance and Experience is a global team responsible for ensuring our marketplace is safe and trustworthy for not only users, but also sellers and creators. We value user satisfaction and work on policies, rules and systems to ensure quality. The Industry and Regulatory Relations function within the Governance and Experience team is committed to engaging relevant stakeholders, including industry associations and government agencies, to influence policy decisions, navigate regulatory frameworks, and promote TikTok Shop's interests.


We are seeking a proactive and highly skilled Industry Group Partnerships Engagement Lead to join our Governance and Experience team at TikTok Shop. You will partner closely with Public Relations, Government Relations, Public Policy, Brand Protection, Intellectual Property Rights (IPR) and other cross functional teams to drive a positive narrative about our efforts to maintain a safe e-commerce environment. In this pivotal role, you will lead the establishment, development, and maintenance of relationships with key leaders within trade associations, third party organizations and other industry groups on issues such as intellectual property protection (counterfeit, trademark, copyright), product safety, and consumer safety.


What You'll Do

- Develop and drive an industry and third party group engagement strategy, emphasizing proactive collaboration and partnership with leading intellectual property, product safety, and consumer protection organizations.

- Cultivate and maintain relationships with key industry associations, third party advocacy groups, coalitions, and other influential organizations to advance our e-commerce safety narrative. Serve as the day-to-day liaison and primary point of contact for industry stakeholders.

- Represent TikTok Shop and advocate for the company's positions in external forums, including public policy discussions, hearings, conferences, and industry engagements to enhance trust in our brand and marketplace.

- Lead the creation and execution of high-impact educational campaigns to promote awareness of TikTok Shop for external audiences.

- Partner with internal cross functional teams to drive consistency in our external processes and narrative across TikTok and TikTok Shop and effectively communicate industry developments to internal stakeholders.

- Collaborate with cross-functional teams to integrate industry perspectives and considerations into business strategies. Contribute to the development of company policies and positions on regulatory and industry matters.

- Research and analyze industry trends, policy, and related developments. Stay abreast of industry best practices and emerging issues.

- Proactively identify and assess risks and opportunities, and develop and implement appropriate risk mitigation strategies.


Qualifications


Minimum Qualifications

- Bachelor's degree, advanced degree preferred.

- Experience working in relevant fields, such as government affairs/relations, trade associations, third party organizations, regulatory, or governmental bodies.

- Experience with E-commerce public policy issues a plus.

- Demonstrated experience in consumer safety, product safety, intellectual property, or related issues.

- Proven track record of successfully managing third party organizations and leading engagements with industry groups.

- Team management experience.


Preferred Qualifications

- Strong analytical, strategic thinking, and problem-solving skills.

- Excellent communication and interpersonal skills.

- Ability to work collaboratively with cross-functional teams.

- Demonstrated past success working in a matrixed environment and ability to influence key stakeholders.

- Ability to work effectively in a fast paced, ever changing environment.

- Strong judgment and personal integrity.


TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.


TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2


Job Information:


【For Pay Transparency】Compensation Description (annually) The base salary range for this position in the selected city is 172900 - 304000 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Our company benefits are designed to convey company culture and values, to create an efficient and inspiring work environment, and to support our employees to give their best in both work and life. We offer the following benefits to eligible employees:

We cover 100% premium coverage for employee medical insurance, approximately 75% premium coverage for dependents and offer a Health Savings Account(HSA) with a company match. As well as Dental, Vision, Short/Long term Disability, Basic Life, Voluntary Life and AD&D insurance plans. In addition to Flexible Spending Account(FSA) Options like Health Care, Limited Purpose and Dependent Care.

Our time off and leave plans are: 10 paid holidays per year plus 17 days of Paid Personal Time Off (PPTO) (prorated upon hire and increased by tenure) and 10 paid sick days per year as well as 12 weeks of paid Parental leave and 8 weeks of paid Supplemental Disability.

We also provide generous benefits like mental and emotional health benefits through our EAP and Lyra. A 401K company match, gym and cellphone service reimbursements. The Company reserves the right to modify or change these benefits programs at any time, with or without notice.


TikTok

TikTok is the leading destination for short-form mobile video and our mission is to inspire creativity and bring joy.